What Is SEO?
SEO or “Search Engine Optimization” is essentially the visibility of your website in search engines like Google or Bing. As the #1 Gettysburg SEO Company in the area, we work with the client to help them understand the SEO process, we don’t simply bill them.
As you might imagine, there is a massive amount of competition out there on the internet. In fact, it’s full of people like yourselves! People and businesses who are trying to “rank” in the organic search results of whichever search engine is being used.
This is important because the vast majority of searchers do not look beyond the first page of results. So if you want to be found by potential customers, you need to rank as highly as you can. Because the higher you rank, the more chance you have of being found and making sales.
Now, with so many different people and companies trying to rank, search engines have had to devise ranking systems. It stands to reason really, after all, they want users to find the most relevant results for their question. These ranking systems use complex algorithms and even A.I.s to figure out where your site should rank. We don’t know all the different factors for ranking, and we likely never will. This is because search engines guard them closely. However, while we don’t know everything, we do know a good chunk of the SEO picture. Because of this, a good Gettysburg SEO Company can help you to improve your ranking by auditing and improving your site.
Can You Get Me Ranked High On This "List"?
Proper SEO, sometimes called “white hat SEO”, follows a set of guidelines set by search engines to rank appropriately and accurately. SEO that does not follow these guidelines, or even actively seeks to find loopholes is generally known as “black hat SEO”. Some SEOs and SEO companies fluctuate between the two positions, and are known as “gray hat SEO”.
All of these types of SEO professionals can help you to improve your rankings. However, only white hat SEO tactics will be of benefit to you and your business in the long term. Black hat SEO techniques are problematic. They may seem to offer an easier, faster, and cheaper way of doing things, but they often cost you dear in the long run.
Search engines actively design their algorithms to find and penalize black hat tactics. As you can read here, some of these penalties can, and have quite literally, run businesses into the ground. In SEO, if it seems to be “too good to be true”, then it usually is.
How Can You Improve My Rankings as a Gettysburg SEO Company?
The answer is simple: by being a good SEO company and putting in the necessary work. You see, Google algorithms all have one thing in common. They all are designed with user experience in mind. Google wants us to produce quality websites with great content that is valuable to users. Ranking is Google’s way of rewarding us for doing just that.
At Misfit Interactive, we focus on things like fresh, well-written content, well-built site structure, and quality backlinks. (“Backlinks” are the sites that link back to your site. The better the sites that link to you, the better the search engines will rank you.) We also focus on ensuring that your site is mobile-friendly, accessible, and doesn’t have any nasty surprises lurking that could lead to penalties.
This is simply what the best SEO companies do. We produce high-quality websites that help to drive your business. Moreover, we do it in a way that is reflective of your business, and the values you wish to convey. We customize each and every strategy to suit your business and enhance your marketing goals.
Do you want to grow your business, but don’t have the funds to pay extravagant prices? Misfit Interactive is a Gettysburg SEO company that globally offers affordable search engine optimization (SEO) services for small businesses that come with a variety of flexible packages.
We provide three distinct packages meant to support businesses in need of search engine optimization. As a professional Gettysburg SEO Company, our goal has always been to support small businesses on the big wide web. This is why we make sure we avoid those big business prices! Here is a list of our basic, yet highly customizable SEO packages.
This is meant for small businesses who don’t know how they currently rank, but know they need some changes made.
Our SEO Maintenance Package is for small businesses who need regular monitoring and updates to compete with their competition online.
Our SEO Optimized package is for serious contenders online who really want to focus on enhancing their website visibility and may have some serious competition to deal with.
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Can You Help Me With My Website's "SEO"?
Absolutely! We’re not just a Gettysburg SEO Company, we work globally. Our end-goal is to get you the results that ensure your ROI (Return on Investment) is where you want it to be. It doesn’t matter whether you are a small business with physical premises, or an online vendor. We can help you stand out from the crowd and be seen online.
We only use proven techniques, because we are not in the business of wasting money. And as I said above, we cater our approach to fit you and your needs. We want your business to sail high on the ever-changing algorithmic currents of Google.
So if you’re ready to setup a discovery call to get started, schedule your free appointment now.