Misfit Blog

Best Practices, Search Engine Optimization

How to Measure the Success of Your Website SEO and Design: A Comprehensive Guide

In the digital world, your website is often the first point of contact for potential customers. It serves as a representation of your business, helping visitors understand who you are, what you offer, […]
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Branding and Design

Understanding the Branding Process

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Search Engine Optimization, Best Practices

5 Reasons To Absolutely Have A Website If You Are Part Of A Chain

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Misfits, Branding and Design

What do “Be a Misfit” and “GoodToBeAMisfit” Mean in terms of Marketing?

One of the things I love most about marketing is the journey toward developing a brand.Imagine the process that Starbucks went through in order to develop its brand. From the logo creation, the […]
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New Technology, Web3

Exploring Web3 as a Small Business Owner | NFT Marketing

Web3, NFT's, Crypto, NFT Marketing
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Best Practices, Social Media

Separating Your Personal Views From Your Business and Social Media, Politics in Business

This article is a commentary about Politics in business we felt compelled to make due to some recent local events, but also due to things we've witnessed over the years from clients to just random businesses […]
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In the News

Local SEO For Small Business

Why Local SEO In my last post, I talked about the benefits of SEO for small businesses. And I emphasized the possibilities […]
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In the News

Small Business SEO: A Quick(ish) Guide

Why Small Business SEO? SEO is one of those acronyms that’s all over the online business world, and for good reason. Because although it might sound like yet another business buzzword (…acronym…whatever), […]
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Best Practices, Social Media

Facebook Problems? Never rely on ONE social networking platform for business

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Client Education

Is your Gettysburg SEO or Web Design Company Really Local?

I'm mainly talking to my Gettysburg PA or Adams County Folks here, but this article is relevant to anyone looking for a LOCAL web design or SEO company. One of the things I do for some of my clients […]
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Best Practices

10 Things every small business owner should know about their websites

Over our decades of making small business websites, we've come across many different things that small business owners weren't aware of or educated about when it comes to their website. […]
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Search Engine Optimization, Best Practices, In the News, Online Marketing

Why Hiring An SEO Specialist May Be Your Best Decision Ever

The Decider […]
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Best Practices, In the News

Our View on the Customer Experience

Google Reviews Versus Actual Experience […]
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In the News, Best Practices, Search Engine Optimization

How to Choose a Local Company for SEO Optimization

For better or worse, the internet has changed our lives. From organizing our lives and lobbying politicians, to staying in contact with friends and conducting business, we use the net. We live in a world […]
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In the News

Five Things To Avoid When Choosing A Search Engine Optimization Company

Search Engine Optimization (or SEO) companies are ten-a-penny nowadays. And while it’s great that there are so many to choose from, not all SEO companies are created equal. Even worse, some are even […]
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In the News, Best Practices, Search Engine Optimization

Understanding SEO

Business has changed a lot over the years. The days when a business owner could […]
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In the News, Online Marketing, Pay-Per-Click, Search Engine Optimization

What is Search Engine Marketing?

In today's blog, we're going to look at Search Engine Marketing (or SEM), what it is, and how you can benefit from it. In many ways, SEM is SEO's less talked about sister. Maybe it’s because SEM is all […]
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In the News, Awards

Misfit Interactive wins Pick of the County for Customer Service

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Best Practices, Search Engine Optimization

A story about how a small business devastatingly lost ALL online traffic

I want to take a moment to reminisce about a local story that I personally witnessed where a business completely dropped off Google and lost all of their traffic and tons of money. […]
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Best Practices

10 Best Practices for your E-Mail Marketing Campaign in 2017

You are a small business trying to generate leads to turn into new paying clients. You think you are doing everything you need to do, but are you really? Are you utilizing e-mail marketing? Are you creating […]
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In the News

How to Find the RIGHT SEO Company | The Misfit Magic 6

According to a 2015 survey by Constant Contact, […]
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Search Engine Optimization, Online Marketing

You have a website now, so why aren’t you getting visitors? It’s your website SEO

We've been designing websites for clients for years. We love doing it, and we do our best to make sure our sites are designed to be SEO friendly so our clients have a good chance of success for their business […]
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Search Engine Optimization, Best Practices

If you don’t have an SSL certificate for your website, your traffic will start to suffer

We sent out a notice to our clients recently letting them know that Google […]
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Search Engine Optimization

Enter the Penguin: Penguin 4.0 and your Business

The Penguin Rolls Out Once upon a time, when the internet was not as old as it is now and companies roamed the wastelands on a quest for those crucial backlinks that would give them higher rankings […]
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Best Practices, Search Engine Optimization, Web Design

Flash and Music are Dead

Google Chrome recently announced that starting in September, they are going to block flash from their browser. This […]
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Best Practices, Social Media

Social Media Do’s and Don’ts – Advice from Social Marketing Companies

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Best Practices

What’s the Difference Between a WordPress Theme and WordPress?

At Misfit, we specialize in WordPress development and customization.  We love WordPress, we relish and bathe in it.  Because we also budget to provide small businesses with affordable web solutions, […]
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Social Media

Stop! Don’t Hire That In-House Social Media Marketer Yet!

Whew, thanks for pausing a moment. Before you take that big step by hiring a new employee and all the paperwork and cost that comes with it, we want to offer some alternatives ideas that are just as […]
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Social Media

Are You Using Social Media to its Full Potential?

Let's assume that your business is on social media. (With 65% of U.S. adults […]
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Best Practices, Search Engine Optimization

Blocking Russian and Referral Spam Websites from Google Analytics

Spammers suck, especially referral spam websites. Persistent spammers suck worse and force us to stay on our toes when it comes to keeping our clients protected and their analytics accurate with data […]
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